Legal Marketing

Cost-Effective Legal Content & Social Media Management

As potential clients increasingly rely on the internet to seek out needed professional services, the demand for effective law firm marketing is clearly established.  Today’s legal professionals readily acknowledge that enhancing online content – and promoting it through social media – as a key distinction driving successful practices.

Many legal professionals want to enhance their online presence, but lack the resources to make a concerted, consistent commitment to this effort, or wonder if the high cost is worth the investment.

Current options consist mostly of expensive national marketing firms where content is distributed broadly, diminishing the effectiveness of search engine results.

Some firms have marketing departments devoted to developing and executing business development plans, tracking industry developments, writing articles, and engaging on social media.  If you would rather spend your time on billable client projects, outsource your marketing to a skilled legal writer with over 10 years of professional marketing and legal experience.

Heighten your firm’s status as an industry thought leader and help qualified clients find you with tailored articles and relevant social media engagement targeted specifically to your firm’s unique strengths.

For a fraction of the cost of hiring national legal marketing firms, I can work with your attorneys to create customized content – that you will own – and execute professional social media engagement that reflects your firm’s unique tone and expertise.

Contact me for a free 20-minute consultation and together we can develop a 3-month, no-obligation marketing strategy and editorial calendar.